Tailwinds

What started as a personal frustration quickly became a mission. After learning our own dog couldn’t access stem cell banking in Australia, we set out to fix it. With a team of experts across science, veterinary medicine, and operations, Elita is ensuring that Australian pets get the same advanced care already available overseas.

Meet the vet bringing decades of hands-on experience to Elita with one clear goal: making a real impact in the pet space. Dr Caitlin Blake-Lane has seen firsthand how veterinary medicine is evolving, and she’s passionate about ensuring pet owners have access to the best possible care.

Misha Garg has spent her career designing smart systems, from lab-grown meat at Vow to strategy at BCG. Now she’s applying that same precision to Elita’s stem cell bank, ensuring every process is built for safety, scale, and trust. In this interview, she shares why operations matter more than you think, and how they’re shaping the future of pet care.